Melody is ready for prom. She steps one foot forward through the slit of her burgundy dress to show black strappy heels as she poses for photos on a balcony. Her long brown hair and a sparkly choker ...

Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

How many times have you sat down to watch your favorite beauty personalities on YouTube only to think to yourself, “When would I ever be able to wear this look?” Artistic takes on makeup trends can be ...

2018 may have been ruled by all things Black Panther and Riverdale, but this year's Halloween festivities might feature a few costumes inspired by pop culture past. YouTube is filled with beauty ...

This is Halloween, this is Halloween! And sure, the date of the spooky holiday never changes, so there's really no excuse to not be ready, but that's usually how it goes. In fact, I never know what ...

When it comes to makeup inspo, YouTube just can’t be beat. So with Halloween right around the corner, we’re eagerly turning to our favorite video platform to get us in the spirit. If you’re looking to ...

Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them. YouTube is now kicking that experience up a ...

The Super Bowl is looming on the horizon, and as a person whose roommate and best friend are both diehard Denver Broncos fans, I've been anticipating the big game for weeks. In today's "weird news I ...

Beauty is currency and can enhance one’s social capital — and the way we consume digital beauty content constantly evolves and changes. It seems like TikTok is largely the platform of choice for ...

In the latest video we didn’t know we needed, Snoop Dogg walks viewers through a full-face makeup routine. And it’s officially the best thing we’ve watched all day. The 47-year-old rapper teamed up ...