Adobe said Monday that it has signed a deal to acquire marketing software firm Workfront for $1.5 billion. Adobe plans to integrate Workfront's capabilities with Experience Cloud, its platform focused ...

Adobe Inc. announced today it has inked a deal to acquire the marketing software company Workfront Inc. for $1.5 billion. The company, which sells cloud-based software for creatives and designers, ...

Adobe Inc. said it will acquire Workfront Inc. for $1.5 billion to add a collaboration tool to its marketing software, providing expanded offerings during a pandemic that has forced companies to ...

This week, Adobe has acquired Workfront in a $1.5 billion acquisition, Terminus Acquired GrowFlare and more from the world of customer experience and marketing. Adobe made its latest ...

On Monday, Adobe announced its intent to acquire the Utah-based startup Workfront for $1.5 billion, in a bid to grow its digital-marketing business. Workfront, which had raised about $95 million in ...

The software giant is essentially buying one of its business partners. The two companies are longstanding business partners. According to Adobe, it and Workfront -- which it describes as "the leading ...

Workfront, nee AtTask, may be one of the bigger enterprise software firms that you’ve never heard of. Yet, the company has a large number of enterprise customers and 3000+ customers in total. The ...

One thing I don't expect at virtual events? Bold pronouncements. But we got one at Workfront Leap yesterday. At Workfront's first virtual user conference, CEO Alex Shootman (pictured right) made this ...